Industrial Revolutions: The First, Second, Third, and Fourth

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“The First Industrial Revolution used water and steam power to mechanize production. The Second used electric power to create mass production. The Third used electronics and information technology to automate production. Now a Fourth Industrial Revolution is building on the Third, the digital revolution that has been occurring since the middle of the last century. It is characterized by a fusion of technologies that is blurring the lines between the physical, digital, and biological spheres.” (Source: Constellation Research)

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2016’s Theme – The Year of Potential

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Yep, so, this popped out of my head yesterday, which I posted on 365daysofthankfulness, a site I started about 5 years ago.

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This morning, I want to share one craze-mazing thing that I have learned from posting to this thankfulness page for 5 years.

It is truly amazing what happens after just one year of doing this…and anyone has the potential to do it.

If I end up turning this into a series, I guess this is part one :). It’s about a ...

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Marketing Ops – Great Campaign Structure Advice and My 2000 Millicents

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When I led marketing operations and analytics at Siebel, drove the implementation at Oracle, and was a product marketing guy at Unica, one of the most critical elements of measuring marketing ROI was campaign structure. Since I’ve spent the last three years writing about big data and data science at Pivotal.io, I see even more reason why quality and granular attribution in this area becomes critical. I hope to make a bit of a series on this topic. For now, I’ll keep it high ...

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Happy 4th and to Your Freedom

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Dear American Revolutionaries,

Thank you for fighting for our personal and professional independence in a way that created one of the most innovative, happiest, and greatest countries on Earth.

We will continue to do our part in celebrating and promoting freedom. Blessings!

http://en.m.wikipedia.org/wiki/Independence_Day_(United_States)

One Love,
Adam

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The Definition of a Customer by Gandhi

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Gandhi_South-Africa“A customer is the most important visitor on our premises, he is not dependent on us. We are dependent on him. He is not an interruption in our work. He is the purpose of it. He is not an outsider in our business. He is part of it. We are not doing him a favor by serving him. He is doing us a favor by ...

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Great Resource on Writing: Pyramid Principle

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The principles in this book, summed here by @ameet are really great.
https://medium.com/lessons-from-mckinsey/f0885dd3c5c7
H Khufu pyramid in Egypt
It comes down to three simple things that are very hard to do sometimes because writing has so many variables.
1. Begin with the answer.
2. Appropriately group and summarize the supporting points.
3. Apply ...

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